AI

Paparco - intelligent marketing - a black and white image of a woman's head with the words'intelligent.
April 13, 2021

AI is not the future of marketing. It’s already here — and in action

Paul Townley-Jones, Managing Director of PAPARICO, reviews the growing impact of artificial intelligence (AI) in marketing….

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conversational AI
March 11, 2021

Using conversational AI to engage your website visitors

Recently I was asked by Network My Club to be a speaker at one of their events and present 3 marketing insights or top…

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multichannel marketing performance

Optimising your marketing performance using multichannel analytics and AI

Recently I was asked by Network My Club to be a speaker at one of their events and present 3 marketing insights or top…

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